Yo el Rey Roasting’s Ethiopian, Yrgacheffe 92 point score by coffeereview.com
Ethiopian, Yrgacheffe 92 points
What Is Fair Trade? An Overview
Fair Trade Certification empowers farmers and farm workers to lift themselves out of poverty by investing in their farms and communities, protecting the environment, and developing the business skills necessary to compete in the global marketplace.
Fair Trade is much more than a fair price! Fair Trade principles include:
* Fair price: Democratically organized farmer groups receive a guaranteed minimum floor price and an additional premium for certified organic products. Farmer organizations are also eligible for pre-harvest credit.
* Fair labor conditions: Workers on Fair Trade farms enjoy freedom of association, safe working conditions, and living wages. Forced child labor is strictly prohibited.
* Direct trade: With Fair Trade, importers purchase from Fair Trade producer groups as directly as possible, eliminating unnecessary middlemen and empowering farmers to develop the business capacity necessary to compete in the global marketplace.
* Democratic and transparent organizations: Fair Trade farmers and farm workers decide democratically how to invest Fair Trade revenues.
* Community development: Fair Trade farmers and farm workers invest Fair Trade premiums in social and business development projects like scholarship programs, quality improvement trainings, and organic certification.
* Environmental sustainability: Harmful agrochemicals and GMOs are strictly prohibited in favor of environmentally sustainable farming methods that protect farmers’ health and preserve valuable ecosystems for future generations.
TransFair USA, a non-profit organization, is the only independent, third-party certifier of Fair Trade products in the U.S. and one of 20 members of Fairtrade Labelling Organizations International (FLO). TransFair’s rigorous audit system, which tracks products from farm to finished product, verifies industry compliance with Fair Trade criteria. TransFair allows U.S. companies to display the Fair Trade Certified label on products that meet strict Fair Trade standards
Fair Trade Certification is currently available in the U.S. for coffee, tea and herbs, cocoa and chocolate, fresh fruit, sugar, rice, and vanilla.
Health Benefits Of black Coffee
-According to Vanderbilt University Institute For Coffee Studies, and reviews of scientific literature by the Coffee Science Information Center (who work with independent scientists to develop factual overviews of the large, and often conflicting volume of data concerning coffee and its effects on health, who’s network consists of National Operators in twenty countries who provide information on coffee and health within their own country), as well as other numerous scientific sources, the latest scientific research evidence indicates daily coffee consumption, in moderation (2-5 cups a day), holds an abundance of health benefits. However, these findings are based on studies done with plain coffee. Therefore these benefits are polluted when additions are made to the cup, meaning the chemical laden syrups and flavorings consumers add or have added may alter, degrade, or diminish, these benefits. Also, the studies have been made on caffeinated, not decaffeinated coffees.
-Meta-analysis of daily consumption found coffee may reduce the risk of Parkinson’s disease by 31%.
-Additional meta-analysis found drinking several cups of coffee a day is associated with a 30% reduction in colorectal cancer.
-Other studies show there is reduced risk of Alzheimer’s disease with coffee consumption.
-Reduced risk of liver cancer.
-Gallstone disease.
-Cirrhosis of the liver.
-Coffee consumption may reduce risk of Diabetes Mellitus Type 2 by up to half.
-Coffee contains the anticancer compound methylpyridinium formed through the roast process.
-Caffeine is an analgesic enhancement which may increase the effectiveness of pain-killers, especially migraine and headache medications.
-Coffee enhances cognitive performance.
-Coffee contains antioxidants, has been shown to contain four times as many antioxidants as tea.
-Coffee is correlated to a reduced risk of oral, esophageal, and pharyngeal cancer.
-Coffee may reduce the incidence of heart disease.
-Is a powerful stimulant for peristalsis.
-There is a decreased risk of Gout in men over 40, which is inversely proportional with the amount of coffee consumed.
Ranch Hands Art Exhibit
Yo el Rey Roasting; Just sold ‘Birch Forrest,’ from ‘The Ranch Hands Exhibit,’ by Daithi.
Nice work, Daithi!
Her Majesty Queen Rania Al Abdullah of Jordan
Her Majesty Queen Rania Al Abdullah of Jordan was in Yo el Rey Roasting today, and Christopher
Jones-Marino sold her two large art pieces from the Ranch Hands Art
Exhibit and two others from another show!!! Congratulations Chris !!!
A Roaster’s Guide To Coffee:
Mass production homogenizes the senses.
I. Origin:
-Coffee; from the Arabic, Qahwah.
-First discovered in Ethiopia.
-First cultivated in the 15 century.
-Yemen produced the world’s first cup of coffee.
-Two basic Groups: Arabicas and Robustas -Arabicas being the higher grade bean.
-Optimal altitude for growth is 3600’ to 8000’ in tropical, volcanic climate. Typically below the Tropic Of Cancer. Which is also an amazing book.
-Coffee Arabica: a shrub tree with glossy evergreen leaves, and fragrant, white, self-pollinating flowers. 14’ to 20’ fully grown. Pruned as a rule to apx. 12 or shorter for harvesting needs.’
-Coffee is farmed and still 90% hand picked across the globe today.
-The berries, similar to cherries in look, are ripe when red. Each berry produces two beans [seeds]. After picked they are sluiced, pulped, skinned, washed, fermented, dried, hulled, and peeled leaving hard greenish beans that are sorted and graded by size and quality. Generally the higher the grade, the better the bean, the better the cup of coffee. After this process they are stuffed into 130lb. burlap ba
gs and shipped around the world.
-The four major growing regions are Central and South America, Africa, the Middle East, and Indonesia.
-According to legend and myth, coffee was discovered when Yemen goat herders traveling to Ethiopia, noticed their flocks running around and flying in the sky all night after feeding upon the leaves and berries of the strange new plant.
-Come find out more at my fair trade coffee shop, Yo el Rey, in Calistoga, CA. I hand roast every other day.
Yo el Rey Roasting; Post I.
Hello. My name is J. Kirk Feiereisen. I am roaster and owner of Yo el Rey Roasting located at 1217 Washington Calistoga, CA. 94515. Yo el Rey Roasting is the first and only solely Fair Trade, Organic, single origin, micro-roastery and retail coffee shop in Calistoga and or the Napa Valley.
Yo el Rey Roasting is a seasonal, sustainable, independent, artisan, socially, humanistically, and environmentally conscious, micro-roastery and retail coffee shop.
Our beans are roasted to a medium-ish roast profile to lock in the essential oils and unique, intrinsic flavor complexities of geographic origin. Meaning, we roast into the caramelization (Browning) stages and stop prior to the carbonization (Burning) stages. By roasting this way, the coffee beans are especially flavorful minus the added charred or metallic burn taste in the cup left by the high-temperature, dark roasting process.
There is local underground art for sale on the walls with lines of poetry scratched in between. A large comfortable sofa, an eclectic small library, free WIFI and cool beat jazz and reggae in the speakers.
We are open seven days 6:30am – 8pm.
I have started this blog to let everyone know there is finally a Fair Trade, Organic, Micro Roastery in the Napa Valley. Yo el Rey Roasting opened it’s doors September 13, 2008. I have been a roaster for 6 years. Yo el Rey means: “I the King,” in Spanish. It is an allusion to Picasso.
I was awarded a 92 point score on my Ethiopian Yrgacheffe Roast Profile by coffeereview.com, late 2009. Because of that score I/Yo el Rey Roasting was featured in the 2010 March/April issue of Roast Magazine. Yo el Rey Roasting can also be found in an article on America’s favorite micro roasteries in Imbibe Magazine. Yo el Rey Roasting was voted Best Cafe/Coffeehouse 2010 by reader poll in The North Bay Bohemian News Paper.
We are dedicated to roasting and serving the true origin of coffee flavor.
“Any work aspiring to be art however humble should carry its justification in every line.” -Joseph Conrad
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